How to Promote Your Restaurant’s Pride Month Celebration Using QR Codes

By Mehmet Hasip
In Business
on

In the US alone, the world population review identified that 12.9 million people are members of the LGBTQ+ community in 2022. 

And now, June is best known for Pride Month, a celebration of the LGBTQ+ community’s courage to express themselves amidst the pressures of a hetero-normative world. 

To support this celebration, restaurants in the US especially in California are creating LGBTQ+-themed promos and menus with dine-in discounts and ticket sales as restaurant marketing.

With scanning QR code menus as part of today’s dine-in experience, restaurants can include a generated dynamic QR code to create seamless pride month deals for the LGBT community members and its allies.

With scanning QR code menus as part of today’s dine-in experience, restaurants can include QR codes to create seamless pride month deals for the LGBT community members and its allies. 

Using a QR code generator online, they can set a fun and creative QR code for people to get great deals in just one scan.

Here are some unique ways that restaurateurs can promote their Pride Month celebration using QR codes. 

  1. Create a Pride Month exclusive QR code

Let your customers know that your restaurant supports the LGBT community by adding colors that symbolize the pride flag using a QR code generator with logo software online. 

Customize the color of the QR code to the LGBTQ+ rainbow colors, change its shapes and patterns, and add your restaurant logo for an on-brand QR code promotion. 

  1. Direct customers to a Pride Month exclusive discount page

Create a happy hour event for members and allies by letting them scan the QR code that directs to a pride month exclusive discount page. 

Restaurants can then use the QR code expiry feature of the QR code generator to automatically set the expiration of the promo page. This makes for a good marketing strategy to promote your food, event, and Pride Month celebration.

  1. Let them show their Pride Parade highlights via QR code

Encourage your customers to share their Pride Parade highlights and story collectively by placing a QR code on the freedom wall of your restaurant. Set up a projector and sheet combo, and let customers add their posts to your official hashtag so everyone can join in and see their stories. 

This can create a great connection between the customers and your restaurant, as running a business means treating every customer as a dear friend or part of the family. This encourages everyone to share their stories, and promotes more love and understanding for the LGBTQ+ community.

  1. Curate a digital menu QR code for your LGBTQ+ customers 

Restaurants can also update their current menu offerings and make it on-theme for Pride Month. They can curate the dishes and amp up their presentation, so it lines up with the Pride Parade or month-long celebration. 

  1. Create a seamless gateway to receive donations for LGBT-related charities

To better promote your business during pride month, you can use QR codes as a seamless gateway to receive donations for LGBTQ-related charities. This one truly takes the rainbow cake as it helps the less-privileged members of the community.

Restaurants can also use this month to raise awareness about things that affect the LGBTQ+ community, and what people can do to change these things for the better.

 

Turn up this year’s Pride Month celebration by merging your offline and online promos with QR codes. All at a minimum cost, customized QR codes can promote any event and bring your local community together. 

Through good food, proper discourse, and a themed party, you’ll establish your restaurant as an LGBTQ+ safe space to express themselves not just this June, but all year long.