On March 20th, BangtanTV uploaded a video of the BTS 2020 MTV VMAs shooting site on their official YouTube Channel. Jimin, in particular, drew attention as he was seen charmingly using a lip balm during the MTV VMAs shoot. And of course, the ARMYs were too quick in finding the same brand of Jimin’s lip balm used in the video.
Immediately thereafter, it has led to an explosive surge of purchases through Naver Store, and “Brand King” Jimin once again proved his brand power as the product became sold out on every website it was sold according to All Kpop Website.
FYI, it was the Rohto Mentholatum Water Lip Tone Up CC SPF 20 in color “Pure Red” and it was sold out on Naver Store in South Korea and on Yesstyle.com which ships the USD $5.42 “Rotho Mentholatum Water Lip Tone Up CC SPF 20 Pure Red” worldwide. And the same thing happened in the Philippines, it is sold out in all my go-to Japanese beauty sellers in Shopee particularly iJapanShop.
What is Rohto Mentholatum Water Lip Tone Up CC?
The Rohto Mentholatum Water Lip Tone Up CC SPF 20 PA++ is already a sensation before BTS’s Jimin was spotted using it backstage at the 2020 MTV VMAs. This Japanese lip balm has earned praise for its lightweight feel, subtle tint, and daily sun protection.
At first swipe, the texture feels almost like applying a watery essence rather than a traditional waxy balm. It glides on smoothly and leaves a natural rosy hue—enough to freshen up your look without screaming “lipstick.” The finish is slightly glossy but never sticky, making it perfect for those who want a casual “my lips but better” vibe. You can read the full review here: I Tried the Lip Balm BTS Jimin Used in the 2020 MTV VMAs & Here’s What I Think
So where to buy Jimin’s Lip Balm as seen in the 2020 MTV VMAs Behind The Scenes Video?
| STORE | PRICE |
| Shopee Philippines | ₱649 |
| Yesstyle.com | $4.23 |