Your Complete Guide To Buying Diamond Rings Online

Nowadays, you don’t need to walk into a store to buy a ring because of e-commerce platforms. Online shopping is said to have mass appeal because of the convenience it might bring. The option of buying online saves you time and, sometimes, money. You’re more likely to bump into more discounts online than in a physical store. It is also true for online jewelry stores.  

However, if you’re looking to buy a diamond ring specifically, you need to have a basic idea about how diamonds work first. Diamonds are different from other precious stones used to make rings, such as sapphire or ruby.  

And with that said, if you’re looking for a diamond ring online, you’re at the right place. Below is a comprehensive guide to the things you ought to consider when buying diamond rings online.

•  Establish A Budget

Buying a diamond ring can be expensive. That’s why you must establish your budget. A budget sets out the parameters for your spending online. You need to set a plausible budget for yourself that doesn’t eat into your living expenses too much. 

In online stores, there are lots of options and prices to choose from. Rings differ in price in terms of factors like the quality, cut, carats, and so forth. So, you have to find the ring that fits your budget and then work from there.

• Compare Quotes

Now, it’s always prudent to compare quotes or prices before making a purchase. You could find a better deal elsewhere, or find a better design. Besides, why should you limit yourself to just one website or store? Rather, explore and see what you can find. For this to happen, give yourself ample time to explore other options.  

Also, in your search, consider checking out customer reviews to confirm the legitimacy of a website. For example, company review pages like Ritani reviews are very informative because you get to see how customers experienced their online shopping experience with the brand. Based on these reviews, you can then make a more informed choice about whether to buy from that store.

• Choose The Diamond Shape

Diamonds come in different shapes. So, there’s a variety of rings from which to choose distinctly based on shape. What you choose mostly depends on your or your partner’s preferences. Some come in round shapes, while others are unique and complex. So, before you set out to buy the rings, it’d be a good idea to find out which shape appeals to you or your partner the most. 

• Consider The Carat Weight

Technically, there’s no ideal carat weight for diamonds. The carat weight varies. Therefore, it comes down to your budget and preferences. Generally, the more carats there are, the higher the price. So, if you want a fancy and expensive diamond, look for one with high carats. But a high carat weight isn’t synonymous with aesthetic beauty.  

• Verify The Cut Quality

Ideally, you should always aim to get a diamond with excellent cut quality. There’s no standardized way of measuring the cut quality grade, but it can be determined through testing in laboratories. The cut quality determines the value or price of a diamond greatly. Moreover, cut quality is necessary if you’re looking for a diamond ring with a fancy or unusual shape.

• Check The Diamond Color Grade and Clarity

Every diamond falls within a different color range, and it affects the price of the diamond. Generally, what you are looking for in a diamond is an unstained, colorless, and almost white appearance. But you can hardly pick this color grade up with the naked eye. The naked eye won’t be able to spot the difference, but a specialized tool can pick this up.  

Remember, it doesn’t mean if a diamond has a lower color grade, it’s a fake diamond.

• Get The Right Ring Size

Now, it would be an awkward moment for you to buy a ring for your significant other only to find out that it doesn’t fit their finger on the wedding day! That’s why buying the right size ring is important. It doesn’t have to be too big or too small. It has to be just right. Usually, online retailers will provide the measurements of the ring. So, just pay attention to those numbers to avoid making the wrong purchase.

• Verify Certificate

Now you shouldn’t always trust what an advertisement says at face value. Some shady retailers may misinform for the sake of financial gain. That’s why you need to always check whether the specifications on an ad are genuine through this certificate. 

Special laboratories grade these diamonds based on cut quality, clarity, and color, among other characteristics, too. However, not all of them are trustworthy. So, make sure that the laboratory certificate comes from reliable entities. 

• Confirm The Setting

Rings are typically bought for engagement or marriage settings. However, it can also be for a personal collection. The point is, when buying a ring, there’s a purpose you have in mind. The ring you settle for should meet the expectations of that occasion, be it a wedding or anniversary. For example, on a grand occasion like a wedding, it makes sense to go for a big expensive ring. But perhaps, if it’s a lighter moment such as a jubilee anniversary ring, it may not need to be as flashy. 

Therefore, the intended function of the ring and setting matters. It should help determine what type of ring you need to get.

• Consider Style

Style is important. The question is, who’s buying and who are you buying it for? Mind you, just as much as rings come in different shapes and sizes, so do individuals. So, while the price is a factor worthy of considering, what’s arguably more important are the preferences of the person to whom the ring belongs. 

Before buying anything, ask yourself, what’s their taste? A good place to start would be their favorite color. Yes, buying for someone else isn’t always the easiest thing. But, it’s possible to get some of this information directly from them by simply asking.

• Make The Purchase

Once you’ve done all your research and know that you’ve found the right gem, you can make the purchase! The great thing about online shopping is that some retailers offer free returns. But, not all of them do. So, you might want to check out their returns policies before making a purchase. 

Conclusion

When buying online, it’s always important to pay attention to the details. Also, you have to know what you want because you’ll face dozens of options, and narrowing them down won’t be easy if you aren’t clear about what you want. However, you can use the above guide to navigate shopping online.