Labels were just used to specify details about the product. As years move by, various product packaging and marketing tactics have changed. At CBF, we have not been left behind. Our company’s labeling and packaging designs are geared to build your brand and better your marketing approach. At CBF, we help you create new quality woven labels or reinvent your pre-existing ones.
Since the market and customer needs have evolved, many brands and business owners have been left to design labels and product packaging with more customer appeal. Tags play a crucial role in helping the company speak through its brand, attract more customers and influence them to choose specific products while they shop.
How to Make Your Custom Label Design?
First, you need to consider the following before creating your label:
- Do thorough research and analyze information about your customers and competitors.
- Choose a catchy label with a clear description.
- Choose the material for your label. The look of your label is essential for your brand reputation. Ensure you pick quality and long-lasting material
- Be innovative and creative in your design.
Secondly, consider where to place the brand name. Placing it at the top is more considerable as this makes it stand out. Also, you need to consider the typography and color of your custom label.
These key details have the power to break or make your brand. If you make sure your label has all these details, your customers will be motivated to choose your product.
Here are the steps to create your custom label:
1. Begin with the layout
Amongthe essential things you require in your layout are a brand logo, a product name, and other visual components. If you have food products, make sure you include nutrition facts and ingredients.
When setting up labels, always ensure that the information on display does not come out as cluttered. If your label is cluttered, potential buyers may be put off and opt for a different product. The aim is to get a label that is both simple, complete, and appealing to customers. It is therefore critical to balance your label symmetrically.
Always plan using a sample layout, and move on to designing other visual elements.
2. Create a Consistent Brand Design
A consistent brand design is very crucial in your label and also your business. Make sure the label of your product is outstanding and memorable to help customers recall your product.
For instance, you can use eye-catching colors on your product label.
3. Choose the Appropriate Size for Your Package
When making your label, make sure your containers, bags, pouches, or mason jars are portable and of adequate size to fit your product.
You can use a small or large label. A small label will expose your container and product more, while a large one covers it.
4. Use a Label Cover Matching Your Design
Many people overlook this element of matching label covers with the design. You can choose either vinyl or paper. Paper is relatively cheaper than vinyl, though it’s not waterproof. Don’t use paper on wet products; instead, use vinyl.
Other coating designs include matte, high gloss, and gloss. If you want a premium material and rustic label, go for the matte design. If you wish to get a UV-resistant material, use high gloss for outdoor and indoor designs.
5. Pick a Printing Company
There are a lot of printing companies that can offer label printing services. Go for a company that gives excellent sizes, coatings, and stocks that you want for your design. A company that provides proof, affordable prices, and fast turnaround is the best.
6. Review the Proof
After printing and sending your label design, your printer shows you proof to make sure the label design is press-ready. Note the things that are needed, such as trim and bleed area near your label artwork. Ensure your image has a minimum of 300 dpi in CMYK color mode, then finish with proofreading. Also, note the shipping and turnaround time. Check if they cause delays for your products.
CBF is a company that mainly specializes in labeling custom woven labels. Labeling is the primary channel for making profits for small and large retail stores. Our skilled team offers quality and innovative ideas that can grow your business through labeling. Our factories are known for producing high-quality and long-lasting labels.
We allow you to pre-order and reorder with us. We have excellent services; for instance, we can offer you a sample for one or two days in a domestic business. Our woven labels are unlimited to various products, including designer pillows, purses, tote bags, wallets, and much more.