How to Look Good on Video for Your Zoom and Skype Calls

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Zoom, FaceTime, Skype, and other video conferencing platforms have taken over our lives, becoming popular means of communication and collaboration in recent months. Whether it be for work, school, or as a way to keep in touch with friends and family, video calls have been a true lifesaver for those who want and need to stay connected in the middle of a pandemic.

That said, the camera on your phone or computer can be unforgiving at times. Indeed, many people struggle to feel and look as good on video as they do in person. With job interviews and business meetings being done mostly over the internet these days, looking professional online has become just as important as looking great during face-to-face interactions.

More than that, though, the right clothes can help you radiate confidence and create a productive atmosphere at home. As such, rather than only focusing on making the upper half of your body look good, it’s worth dressing up from top to bottom. So don’t just invest in new blouses and blazers. Make sure to purchase some stylish leggings, skirts, tights, and shoes, too.

However, there is more that goes into preparing for a video call than just your physical appearance. Easily enhance your features and surroundings with these helpful tips that you can use for your next video call.

Dress to Impress

This tip is especially helpful for business-related calls. Even if a comfortable pair of pajamas helps you work better than being in a shirt and blazer, dressing appropriately for a call with your boss, colleagues, or clients will help you exude more professionalism and confidence.

Unfortunately, one hard truth is that appearances matter, as people often make split-second judgments based on how someone looks. Therefore, you should always dress to impress. This doesn’t necessarily mean dressing to impress others but to impress yourself. How you dress can actually affect your mood and job performance, so make sure to wear what will make you feel most confident.

The good news is that many fashion brands these days design clothing for all occasions to help women express their unique personalities. Just do your research and you’re sure to find tops, bottoms, footwear, and accessories that can help you look your best during important video calls.

Lighting Is Everything

Have you ever noticed what happens on a video call when your back is directly facing a window? The lighting can cast some unflattering shadows on your face. Because of this, one of the most important ways to improve your appearance on a video call is to find the best lighting.

Diffused natural light is perfect for photos and video calls, so don’t shy away from it. Set up the table you will use for calls to face a window.

If there is no sunlight coming into your room or it’s dark outside, make sure to position a light source, like a lamp, in front of you instead of above or to the side. Improper light placement will cast harsh shadows and affect the way your face looks on video.

Camera Angles

How you position your camera can also change the way your face looks on a call. If you’re looking for the optimal angle to complement your face, placing your camera in the right spot can flatter your features and prevent you from looking like you have a double chin.

When setting up your laptop or phone for a video call, elevate the device you are using so that the camera is at eye level or slightly above it. As long as the camera isn’t positioned down low or too high, you will look great. Try creating some height by stacking your device on top of some books. If video calls are an everyday occurrence and you want to up your game, try purchasing a stand for your laptop or a tripod for your phone.


While there is no need to put on a full face of makeup, you should know that your camera can expose your skin’s texture. To help you look a little more put-together, you’ll want to learn some “no makeup” makeup tips for enhancing your natural features right before your calls.

For people whose skin is on the oily side, the first step is to blot your face to reduce the shine. Whether you have dry or oily skin, it is also ideal to apply some tinted moisturizer to even out your skin tone and get it ready for the next step.

Now is the time to add some color and dimension to your face. You can apply some blush, a little bronzer, and a tinted lip balm or gloss. If you want to add an extra pop to your eyes, swipe on a bit of that bronzer on your lids and apply mascara to your lashes.

Keep the Background Neat

What people can see in your video can say a lot about who you are as a person. Hence, you should also pay attention to what appears in the frame of your video feed during a call. 

If you want to be seen as tidy and professional, try positioning your device in front of a very organized part of your house and avoid letting visible clutter show. The more minimalistic the background is, the better. This will also help the people you are talking to remain focused on you instead of your surroundings.

With these tips, you can look your best during your next Zoom, Skype, or FaceTime call. Happy video chatting!