There’s no denying that social media have changed the world. They changed almost every aspect of human life – how people find partners, how they access information, and so on. Social media are even used to demand political change. For example, in recent months, people have been sharing thousands of petitions and contact numbers connected with the Black Lives Matter movement and spread awareness about police brutality and its victims.
Social media have also influenced our work lives – today, there are thousands of jobs that wouldn’t even be invented if it wasn’t for social media. A perfect example would be a social media influencer – you probably know at least one, as for some time now, they have been springing up like mushrooms. Most people at one point or another want to become a social media influencer, but not many succeed. You might be wondering – why is that?
Well, there could be a tone of reasons. Maybe they don’t look natural in front of the camera, or they feel uncomfortable. Or perhaps the problem is just the lack of proper equipment – while social media influencers don’t need the most expensive pieces of technology out there, they need to have proper ones.
Many people don’t know what kind of equipment a social media influencer actually needs, so we decided to help them. That’s why we created this short list of equipment that every social media influencer (or a person aspiring to be one) needs to have.
Laptop
As a social media influencer, you will need a good laptop like HP ProBook 450. Mind you – good, not expensive. People often mistake it, and think that they need to spend quite a lot of money on a computer – nothing could be further from the truth. While a few years ago you would have to pay at least a thousand to purchase a good laptop, today you can find them for even less than $300. Don’t believe us? Just look, for example, at the list of the best budget laptops as reviewed by Best Budget – plenty to choose from.
Social media influencers need laptops to write blog posts, and edit their videos or photos, which is why this part of the equipment will be the most useful to bloggers and vloggers.
Digital Camera
What kind of social media influencer would you be without a digital camera to take beautiful photos for Instagram, or film a video for YouTube? Well, not a good one. Of course, you can use your smartphone, but a good, digital camera gives you the quality that a smartphone could never.
Another thing about digital cameras is that they are not only inexpensive but also allow you to customize them to get larger lenses, higher quality resolution, and better exposure to lighting.
Phone With a Good-Quality Camera
While we already established that digital cameras should be a part of every social media influencer’s equipment, you might be faced with situations where the use of a camera will not be possible. That’s why you need a phone with a great camera.
If you don’t know which phone would be the best choice, look at the Flagship Smartphone, as they are usually the best option when it comes to great camera specifications. A Flagship Smartphone is nothing more but the brand’s top of the line device. As an example of such a phone, we can mention Apple’s iPhone 11 Pro or Samsung’s Galaxy S10.
Ring Light
Now, a ring light is an absolute must for everyone trying to become a social media influencer on platforms like Tik Tok, YouTube, or Instagram. As you probably know, the natural light is not always in your favor; on the contrary, actually, there is none when you need it. With a ring light, this problem disappears.
What’s more, a ring light reduces the shadows on your face, minimizes the blemishes that you might have, and illuminates the eyes. It also produces perfectly balanced lighting on both sides of your face. You must have noticed while scrolling through social media that sometimes influencers have a little white circle visible on their eye – that’s the ring light’s reflection.
Final Thoughts
As you can see, social media influencers don’t need that much equipment. After all, it’s not really about the things you use, but rather about the content you make. If the content you are making is engaging, entertaining, and people like it, then you should be fine even if you don’t have all the positions from our list.
Remember – content is king!