Exclusivity is the secret: Louis Vuitton

Quality, fame, and exclusivity attributes Louis Vuitton years of success. The exquisite French luxurious brand styles and colors the women world of fashion. Louis Vuitton fashion house focuses on high-end quality products giving elegant looks on women. The brand founder taste of fashion is evident in every product, taking from handbags, apparel, and accessory—a combination of cultural and modernization, which bring a unique touch. The company has a rich history dating back from 1854 (166 years ago), meaning different fashion seasons. The years of experience have introduced the whole world to Louis Vuitton’s fashion designs.

Where it all began

Humble beginnings tuned Louis Vuitton Malletier to the great designer. Starting as a suitcase maker in 1837 in Paris, France. The founder was 16 years and worked as an apprentice in a workshop of a famous box-maker and packer Monsieur Marechal. This was a valuable job back in the years; with time, Louis gained popularity. In 1852, Napoleon took over as emperor with this Malletier great works were reflected by the number of royal clientele demanding for his services.

In the same years (1854), Louis established his brand renowned for exclusive leather products creating luggage for Napoleon III’s wife. The brand expanded its design introducing the LV monogram on the bags. He had the speedy bag, Neverfull Tote, and in 1997 a new class of women bags was incorporated.  The great work lives today as Louis Vuitton fashion brand produces attires, shoes, jewelry, watches, accessories, and perfumes. 

Exclusivity and quality

Fashion brands in the world find it hard to maintain the quality of their products. Many run in the luxury race, but few make to the end. The quality of fabric and product determines the success of your brand, that’s why there’s so many Louis Vuitton replica. However, clients also play a significant part in the brand’s success. Producing exclusive quality products means having new ideas every time.  The company founder and all who followed his footsteps believe in limited editions series. The founder detested common designs; he created a specific design for a short term sell. Meaning everyone will receive unique bags and eliminating the same model or same bag idea—the brand produced in small and unique numbers making quick revenue. Clients list grew, for they waited for new desirable products every season

Adaptation

Adapting to fashion takes a while; each season has its highs and lows. Brands level of adaptation revolves around customers need, fashion season, and products to present. Sometimes hitting the wrong button or rising to the moon. The Louis Vuitton fashion house has strategies to adapt to the luxury market, sticking to the traditional and blending with the modern fashion. Fashion and style only grows from a combination of innovative designer’s positive collaboration and strong teamwork. The company moves with the current season though holding to the slogan limited edition series. These give exclusive and quality products to loyal customers.

Products and marketing strategy

The years of existence does it for the French brand; marketing is automated by the number of products and clientele flowing in the standalone stores. The company doesn’t do much marketing; the products are well-designed selling in leased department stores and boutiques.  The women ready-to-wear products, shoes, leather goods, watches, and perfumes describe the brand’s fashion history. Different companies have marketing strategies that take part of their resources. However, the LV company creates designs appealing to clients making quick sales.

Company’s vision.

Every brand’s vision is to produce big and globally, which most do. However, after becoming a multination brand. It’s hard to have a great dream; the brand vision is to operate on a large scale, maintain and grow client-base in the future.